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Writer's pictureEthan Nirenberg

EMERGENCY TIKTOK BAN

TikTok is under fire from US Court and several world governments




Graphic: MorningBird Media, Springfield, MA


TikTok is facing an uncertain future due to national security concerns. Lawmakers are considering either forcing the app to sell to an American company or banning it altogether. There are concerns about TikTok's parent company, ByteDance, handling U.S. data, which can be accessed by the Chinese government due to national security implications. If the ban goes into effect, the app will no longer be available in app stores, and future software updates will be unavailable. This poses security risks and could eventually lead to the app ceasing to function. Small business owners and entrepreneurs who use TikTok for marketing and outreach should consider alternative platforms if a ban occurs. They should also take steps to protect their data by reviewing their privacy settings and being aware of potential security risks. If the majority of your brand is on TikTok we recommend adding the YouTube and Instagram link features to your account as well as notifying your community where else to find you in case a ban occurs. Not only will this protect you from the ban but you will also be diversified which will give you more opportunities to grow your audience as well as more opportunities to join compensation programs on different platforms to multiply your income.


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